• Mrs. Meade (left) and Mrs McClure wearing identical fur jackets, waiting for a train to Ascot.   (Photo by Fox Photos/Getty Images)

    A History of Race Day Fashion

    Dressing up for the races has been a summertime British tradition for over one hundred years. A much awaited occasion for ladies to demonstrate sartorial prowess; mastering the balance between race course etiquette and being on trend is crucial to getting the look just right.

    From hem-lines to hat sizes there are certain style rules that must be adhered to. Royal Ascot generally tends to be the most formal of all the Race days, with the strictest rules – ladies have donned their finest dresses and hats for the royal occasion for years, inspired to create standout, celebratory outfits.

    We’ve looked back at the colourful history of race day fashion for some style inspiration for the season…

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  • leonardo dicaprio oscar award 2016

    The Stars Shine Bright at the Oscar Awards

    The Oscar Academy Awards are the highlight of every award season. All eyes were on the showcase of high fashion looks that graced the red carpet, and this year’s turnout had us ready to pull out our show-stopping eveningwear. Here are our curated top Oscar looks, acting as our style guide for this season’s line up of occasions…

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  • Coast @ LFW Feb 2016

    LFW Street Style: Get the Look

    London Fashion Week officially marks the start of the new season, inspiring us with ideas for refreshing our wardrobe with high octane looks. With distinctively unique style across the streets of the capital, we’ve put together an edited list of our favourite street style trends for entering spring…

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    Mums of the Moment

    The countdown to Mother’s Day is fast approaching and the Coast team are picking the flowers & writing the cards, ready to spoil the most important women in their lives. To have ourselves set for Sunday 6th March, we look back on our favourite fashion moments of 2015, seen on the nation’s most stylish mums.

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  • BAFTA awards red carpet 2016

    Best of the BAFTAs 2016

    With the awards season officially in full swing, we abandoned our Valentine’s dates to tune into the most glamorous night of the year. Be inspired by this year’s BAFTA awards runway and our favourite celebrities’ most loved trends for the season.

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  • #mycoaststyle winner Nicola with her bridesmaids wearing Coast crop tops and maxi skirts

    #MyCoastStyle: The Winners So Far

    Coast’s #MyCoastStyle social media competition is back for 2016 – all followers have to do is share a snap of their Coast outfit with the hashtag for the chance to win £250 to spend with us. Hundreds of entries have taken over Instagram & Twitter, spreading the love of Coast with gorgeous photos and outfits all over the world.

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  • Resort collection, design behind the scenes, palm tree print coast

    Meet the Team: Resort Collection

    To celebrate the launch of our Resort Collection, we spoke to our design team to discover the inspiration behind the range’s prints, designed exclusively for those perfect holiday pieces.  Meet Jo, our Junior Print Designer…

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  • Coast Christmas You Magazine Tina Rose Maxi Dress

    The December Hit List

    Coast gets into the Christmas spirit ticking off its to-do list for the festive season. From skating to sipping champagne, be inspired by what’s we’ll be up to around London, and more importantly, what we’ll be wearing.

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  • Coast Behind the Scenes Makeup Colour Palette

    Party Makeup Looks for Christmas

    Want to discover how to complete those party looks over Christmas? Coast takes you behind the scenes on its festive photo shoot to reveal its beauty secrets with exclusive tips on styling your outfit to the perfect makeup look.

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  • Skai in coast Jerera Bardot Top Christmas Party with Tamyra Culottes

    The Blogger Styling Challenge

    Skaiste Pakalnyte is a fashion and lifestyle blogger at Scent of Blanc. Her style is chic, urban and sartorial, styling her looks around her London life. We set Skai the challenge of styling a classic winter piece into four gorgeous outfits for the season – find out how she puts together statement pieces, wearable day wear and personal style to create versatile looks for every occasion.

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